Cover: Golden Arch-itects: How 2 Marketing Dynamos Reinvigorated McDonald's for Gen Z

Feature: Inside the TV Industry’s Numbers-Crunching to Build Its Multicurrency Future

Insight: As Alternate ID Adoption Increases, These 5 Solutions Lead the Pack

Insight: The NewFronts Evolves Amid a Changing Marketplace—but Is It Enough?

Item: AWI-4/11/2023 Issue Date: 4/11/2023